Kajian Branding Indonesia

Volume 6, N. 2 - 2024 - In Progress

DOI: https://doi.org/10.21632/kbi.6.2

Articles

Pengaruh Korean Celebrity Endorsement terhadap Persepsi Kualitas, Brand Image, dan Intensi Pembelian Merek Skincare Lokal

Gabriela Junisa Lasse, Michelle Elizabeth, Agus W. Soehadi, Dini Anggraeni Sirad
PDF on process

on process