Evan, Anthony, School of Business and Economics, Universitas Prasetiya Mulya, Cilandak Campus, Jl. RA. Kartini (TB Simatupang), Cilandak Barat, Jakarta Selatan 12430, Indonesia

• Vol 4 No 1 (2021): Indonesian Business Review - Articles
  How Celebrity Endorsement Influences Consumer’s Purchase Intention of Fashion Products on Instagram
  Abstract  PDF