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Kajian Branding Indonesia, [S.l.], v. 1, n. 1, p. 21-48, nov. 2019.
ISSN 2721-2092.
Available at: <https://journal.prasetiyamulya.ac.id/journal/index.php/kbi/article/view/36>. Date accessed: 27 dec. 2024.
doi: https://doi.org/10.21632/kbi.1.1.21-48.